Petfix Shop

Vet linked e-petshop

Petfix Shop, an integral part of the Petfix Club ecosystem, emerges as an all-encompassing online pet shop offering food, accessories, and professional veterinary advice. This case study examines the UX/UI design process, focusing on creating a clean and professional website with a touch of playfulness. The project encompasses UI design, brand elements, site architecture, product categorisation, veterinary advice integration, and subscription models.
my Role
Client

UX Flows
Wireframing
Prototyping
Design System

CMS Marketing
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Branding and UI Design

Crafting a brand identity that strikes a balance between professionalism and a sense of fun was essential. We successfully implemented a clean and professional UI, ensuring an intuitive shopping experience. Clear navigation, visually appealing displays, and strategically placed calls-to-action contribute to a user-friendly interface that caters to various user preferences.

Branding and UI Design

Crafting a brand identity that strikes a balance between professionalism and a sense of fun was essential. We successfully implemented a clean and professional UI, ensuring an intuitive shopping experience. Clear navigation, visually appealing displays, and strategically placed calls-to-action contribute to a user-friendly interface that caters to various user preferences.

Site Architecture and Product Categorisation

Efficient site architecture was paramount for smooth navigation and product discovery. Through intuitive product categorisation, the platform provides a user-friendly experience, making it effortless for customers to find desired items. The inclusion of subscription models further streamlines the shopping process, allowing users to set up automatic product reorders.

Site Architecture and Product Categorisation

Efficient site architecture was paramount for smooth navigation and product discovery. Through intuitive product categorisation, the platform provides a user-friendly experience, making it effortless for customers to find desired items. The inclusion of subscription models further streamlines the shopping process, allowing users to set up automatic product reorders.

Site Architecture and Product Categorisation

Efficient site architecture was paramount for smooth navigation and product discovery. Through intuitive product categorisation, the platform provides a user-friendly experience, making it effortless for customers to find desired items. The inclusion of subscription models further streamlines the shopping process, allowing users to set up automatic product reorders.

Brand expansion

We had the opportunity to get in-depth with product feature pages

Brand expansion

We had the opportunity to get in-depth with product feature pages

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Conclusion

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